Citigold: The ideal banking relationship by Citibank.
Athens, June 4, 2007.
Citibank offers the specialized Citigold services to customers with distinguishable requirements who trust the Bank with more than 100,000 USD or 75,000 Euros. The philosophy of Citigold lies upon the respect to the increased financial abilities and limited time of Citigold customers, who need personal service, special banking products and preferential treatment.
The Citigold banking relationship depends on the direct cooperation with the relationship manager, the Citigold Executive, who guides the customer through the variety of specialized products, in combination to the prime and flexible services. The personal Citigold Executive serves a limited number of customers and maintains frequent contact with them. Thus, the personal banker is aware of their targets and needs and can offer them the ideal banking solutions for them.
Besides the exclusive and specialized products, there are more important elements of the Citigold preferential treatment:
- The exclusive Citigold offices and teller areas that offer convenience and privacy in transactions
- The Gold Citibank Cash Card, that offers recognition, double cash withdrawal limits in Greece and abroad and access to the Citigold Lifestyle Management services, as well as priority service in Citigold Citiphone
- The advantageous pricing in Citibank’s services and products
- Frequent information bulletins on the financial situation worldwide
- The new, unique service Citigold Lifestyle Management, which organizes events on original and important investment products exclusively for Citigold customers, looks for and books the best seats in cultural and sports events in Greece and abroad, suggests ideas for special gifts and arranges their delivery when and where the customer whishes, offers information for restaurant and gourmet tastes, and finally offers free access to VIP lounge.
Citigold is the ideal banking relationship that is expected by a customer with expanded financial strength and demands. The deep banking knowledge and service, the specialized products, and the preferential pricing build a different image of the Citigold customer that only the largest financial institution in the world can offer.
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